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in the project MARS


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In the future, an excellent service competence will more than ever decide about competition and survival abilities of businesses in Germany. This is especially true for the domain of business-near and hybrid services, in which high growth contributions are realized. By intensifying research and development activities in the service sector this growth dynamic should be promoted to the excellent level that is already present in the German industrial production sector.

Germany is on its way to successfully positioning itself with acknowledged core competences in international service research. Still, this development needs further incentives in order to enable Germany to not only to keep up with the development toward a service society, but to contribute to it actively.

The linking-up of economy, science and politics as well as the connection to international trends and also the formation of market and opinion leadership in new solution strategies and thematic fields are neccessary, if Germany wants to develop into a nation, that is internationally known and appreciated for excellent services and outstanding service research in the following years.


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Projekt MARS
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